SunWest
RoleStrategy, Copywriting
ScopeRebrand
In partnership with Attic Salt and alongside the incredible team at SunWest Credit Union, I helped shape a rebrand designed to change the way people think and feel about banking. From brand strategy and messaging to website revamp and launch copy, this was a chance to build something brighter from the inside out.
Full case study coming soon! You can bank on it 😉
Deliverables
Strategy & Concept
Brand Positioning
Brand Voice & Language
Messaging Framework
Website UX & Copy
Launch Assets Copy
Contracted By
In the Wild